Creative Strategist
$125000 - $150000 per year | Manhattan, New York, United States | Design
Our client, a leading creative production company based in New York, is seeking a Creative Strategist to drive our brand positioning and market research. This role requires expertise in creative production, fashion, and luxury, along with a strong understanding of consumer behavior, to define and reach the target audience effectively.
The Creative Strategist will work closely with the art director, designers, and creative team to develop insights-driven concepts that shape the brand’s visual and strategic direction.
Responsibilities:
- Conduct market research, analyzing industry trends to refine brand positioning.
- Gather and interpret data feedback to shape strategy and messaging.
- Identify and define the target customer, understanding their behavior, motivations, and preferences.
- Develop brand positioning strategies that align with business goals.
- Collaborate with the art director and design team to translate strategy into compelling visual concepts.
- Work cross-functionally to ensure a consistent brand narrative across all campaigns and content.
Job requirements:
- Proven experience in creative production, fashion, and luxury industries.
- Strong analytical skills to assess market trends, consumer insights, and competitive landscapes.
- Ability to translate data into strategic brand positioning and creative concepts.
- Excellent collaboration skills to work across multiple teams and disciplines.
This is an exciting opportunity for a strategic thinker with a creative mindset to make a significant impact in the fashion and luxury space. Apply today to join a dynamic and innovative team!
